Three Marketing Lessons We Can Learn from the Shamrock Shake

March 17, 2017 3 min to read

Three Marketing Lessons We Can Learn from the Shamrock Shake

Category : 4CDesignWorks

As a junior marketing student and descendant of Irish immigrants I naturally took interest in the business side of my favorite holiday, St. Patrick’s Day. Additionally, as a consumer subject of today’s advertising campaigns, one of the major products I associate with the holiday is the McDonald’s Shamrock Shake. If one takes so...

Small Business + Technology = Real Solutions

January 30, 2017 2 min to read

Small Business + Technology = Real Solutions

Category : 4CTechnologies

Growing up in a small town has given me a unique view of small business. The convenience store in the center of town (which is still there!), the neighborhood pharmacy, and the floral shop are a few examples that pop into my mind. If you had a good idea and a strong work ethic – the dream of owning your own business was yours! I re...

December 20, 2016 3 min to read

2016 Design Award Recap

Category : News

Each year, 4CDesignWorks enters their work into industry leading design and marketing competitions. While each competition is different, 4C believes that recognition among national companies touting branding, marketing, and creative capabilities is an important one.  Accumulating awards such as these is a genuine reflection of our s...

Growing Up with Technology: The Prepared Millennial

November 16, 2016 2 min to read

Growing Up with Technology: The Prepared Millennial

Category : 4CDesignWorks

As Generation X inherits the managerial world from the retiring Baby Boomers, the last of the Millennials are filling up the entry level positions in our economy – and they are more prepared to do so than ever before. As technological developments continue to advance the business world and a rapidly globalizing economy, many Genera...

April 6, 2016 2 min to read

Policy Awareness: Your Smartest Choice

Category : 4CDesignWorks

Contributed by Director of Strategic Planning & Development, Kathy Olek Donatelli A clear and concise social media policy seems pretty sensible for every business. But how many of you can lay your hands on one? If so, do you know what it says?  What about a corporate ethics policy?  A communication policy? As the lines between ...

March 15, 2016 3 min to read

Technology Can Lower Job Stress

Category : 4CTechnologies

I recently stumbled across an article regarding stressful jobs and I had some pretty specific thoughts about it. So I looked to technology and created this blog post! USA Today posted Forbes’ list of the most stressful careers. Many of these careers involve elements of danger, or they feature long or irregular hours. Here’...