Post Tagged with: "Analytics"

January 5, 2016 4 min to read

Change the Way You Look at Change

Category : 4CGeoWorks

This post is part of a series on how the 9 Laws of Data Mining from Tom Khabaza can be applied to analytics. You can find previous posts here. Law #9: “Law of Change”: All patterns are subject to change Photo credit: Tedrafranklin, Shutterstock. CC0 Public Domain All patterns change — not only because the data changes, but...

November 16, 2015 4 min to read

Where are You on the Analytics Value Chart?

Category : 4CGeoWorks

This post is part of a series on how the 9 Laws of Data Mining from Tom Khabaza can be applied to analytics. You can find previous posts here. Law #8: “Value Law” – The value of data mining results [and analytics] is not determined by the accuracy or stability of predictive models In analytics, we evaluate accuracy by defin...

December 11, 2014 7 min to read

Did Target Miss the Mark? Recent Closings Explained With Analytics

Category : 4CGeoWorks

Mega-retailer Target recently announced that it would be closing the doors of eleven locations by February 1, 2015. The company’s press release stated, “The decision to close a Target store is only made after careful consideration of the long-term financial performance of a particular location.”[i] Target’s team of site selec...

July 9, 2014 5 min to read

Do Your Location Analytics Have Soul?

Category : 4CGeoWorks

This post is part of a series on how the 9 Laws of Data Mining from Tom Khabaza can be applied to analytics. You can find previous posts here. The statement that “a piano makes music” is a clear misunderstanding. We all know that the pianist or any other musician is the source of the music and that the instrument is the tool....

June 20, 2014 7 min to read

Sculpting Your Clay: Analytics Lessons from the Amazon

Category : 4CGeoWorks

This post is part of a series on how the 9 Laws of Data Mining from Tom Khabaza can be applied to analytics. You can find previous posts on the 4C Blog. I grew up in the Amazon. (How and why is a topic for another forum.) Today, I am an analyst. Although there are few similarities between these two worlds, some principles are comm...